Nurosene

Nurosene

Nurosene

An iOS app that carers to people who want to improve and accelerate their mental functioning and adopt healthier living practices.

SKILLS

End to end product design, rapid prototyping, interaction design

UX PROCESSES

User research, discovery, information architecture, low to high fidelity prototyping, design system, handoff

Nurosene

Goal
To develop an MVP for an early stage pre-product startup within 5 months time

Background

As a Senior Product Designer at TribalScale I was asked to produce quick hi fidelity mocks to win the Nurosene client. The company went on to win 1.3 million in revenue from the spec work. The screens below are from the spec work before I produced the actual app.

Timeline

The goal was to release an iOS application by December 2020. (5 months) And to build a virtual 24X7 health management application that uses gamification and data collection to improve AI powered recommendations.

User Research

The first four weeks were spent in divergent discovery activities, I ran structured user interviews and used my personal networks to recruit users who felt comfortable discussing personal mental health management.

Affinity Mapping

Clustering qualitative findings from the user interviews helped elicit patterns that helped prioritize feature sets for the MVP.

Information Architecture

Distilling findings from the stakeholder interviews, user intereviews and initial scoping sessions.

Design System

The original brand guidelines were provided by the client. I then leveraged their colour palette, textures and chosen font to build out a complete design system and also created illustrations. For the second phase these components were further developed to a different colour scheme that the client requested.

Designing End to End

I collaborated closely with the Nurosene team and the Tribalscale Product manager, iOS and Android developers to ship this project in 5 months time. These are some of the main product screens I designed.